Sales and Marketing for the Business Owner – 1Man Brand

All the research shows that the top concern of small business owners is sales and marketing. However most of the training and consultancy materials are available are written by sales and marketing professionals – not business owners. Selling as a business owner is quite different to working as a sales man. However a lot of ...

The Role of Silence in Selling

We tend to think that the most important thing about what we say is the content of the words. However the spaces around them are equally as important. The silences that you hear in religous liturgy or in the call to prayer are in some ways as effective as the words. And in music, it’s ...

Communication – What business depends on 1

Communication - What business depends on
Communication is the heart of  business. Your business is  your big idea – your vision –  made tangible as products and services, processes and people interacting with other people called customers. Your success depends on how clear and  powerful your vision is – and how well you communicate it. You need to create the right ...